Bass Pro Shops at the Pyramid to welcome biggest names in sports, entertainment, and the outdoors at Evening for Conservation event on April 29 April 15, 2015

Public invited to celebrate the iconic attraction’s grand opening with celebrities and giveaways April 29-May 3

MEMPHIS, Tenn. — Bass Pro Shops at the Pyramid, an iconic new destination experience located in downtown Memphis, will celebrate its grand opening Wednesday, April 29 from 6 – 9 p.m. with a special Evening for Conservation event. The free event will feature an all-star cast of celebrities from the world of sports, entertainment and the outdoors joining together to help Bass Pro Shops celebrate the opening of one of the most immersive, dynamic retail experiences in the world.

The grand opening activities will begin outside the complex at 6 p.m. with a special opening ceremony featuring live entertainment and surprise guests. Following the ceremony, the Pyramid will officially open its doors and welcome its first guests. In addition to exploring the massive new experience, fans are invited to meet their favorite celebrities for autographs and photos.

The event is free and open to the public. In keeping with Bass Pro Shops’ and its founder Johnny Morris’ commitment to conserving wildlife and the outdoors for future generations to enjoy and protect, the company will donate 50 cents of every dollar spent during the Evening for Conservation to nonprofit conservation organizations including Ducks Unlimited, among others.

Special appearances include:

John Anderson, country music superstar
Ernie Brown, Jr. (“Turtleman”), host of Animal Planet’s hit show, “Call of the Wildman”
Bill Dance, legendary bass angler and host of NBC Sports Network’s “Bill Dance Outdoors”
Tony Stewart, NASCAR driver of the No. 14 Bass Pro Shops/TRACKER Boats Chevrolet SS
Kiara Young, 2015 Miss Tennessee USA

Additional celebrities in attendance include:

Outdoors

Phillip Crowe, award winning wildlife artist representing Ducks Unlimited
Fred Zink, Zink Calls/Avian-X Decoys owner
Buck Gardner, world champion duck caller and founder of Buck Gardner Calls
Jimmy Houston, host of World Fishing Network’s “Jimmy Houston Outdoors”
Field Hudnall, host of Outdoor Channel’s “DU TV”, Field Proven Calls owner
Rob Keck, RedHead Pro Hunting team member and host of “Bass Pro Shops Outdoor World” radio show
Doug Koenig (World’s Best All Around Shooter), competitive-shooter
Jerry Martin, RedHead Head Pro Hunting team member and The Legends of the Outdoors Hall of Fame member
Nick Mundt, Travis ‘T-Bone’ Turner and Michael Waddell hosts of Outdoor Channel’s “Bone Collector”
Rusty Sellars, True Timber founder and CEO
John Stephens, Duck Calling World Champion
Brenda Valentine, First Lady of Hunting and RedHead Pro Hunting team member

Sports

Coach Hugh Freeze, Head Football Coach, University of Mississippi (“Ole Miss”)
Jeanette Lee (“The Black Widow”), professional billiards star
Kendall Newson, former Miami Dolphin and Bass Pro Shops NITRO Pro Team member

Racing

Richard Childress, Richard Childress Racing chairman and CEO
Austin Dillon, NASCAR driver of the No. 3 Bass Pro Shops/TRACKER Boats Chevrolet Camaro
Kerry Earnhardt, former NASCAR driver, outdoor personality and co-founder of the Earnhardt Collection and Earnhardt Outdoors
Kelley Earnhardt Miller, JR Motorsports general manager and co-owner, co-founder of Earnhardt Outdoors

Grand opening events continue through the weekend

Grand opening celebrations will continue with even more special exhibits, giveaways and entertainment Thursday, April 30 through Sunday, May 3.

Thursday, April 30
First 200 customers receive a Bass Pro Shops 3D holder and gift card
Jamie McMurray, driver of the #1 Bass Pro Shops/NWTF Chevrolet SS at 6 p.m.
Free Buck Knife engraving from CJ Buck 10 a.m. to 1 p.m.
Ronnie Philips and Logan Burditt, Heartland Waterfowl from 5 to 8 p.m.
Performance by Maddie and Tae at 6 p.m.

Friday, May 1
First 200 customers receive a Columbia Coolhead ball cap
Ronnie Philips, Heartland Waterfowl from 8 to 11 a.m.
Performance by Drake White at 3 p.m.

Saturday, May 2
First 200 customers receive a Bass Pro Shops and MasterCard travel blanket
Troy & Jacob Landry of History Channel’s “Swamp People” from 10 a.m. to 12 p.m. and 1 p.m. to 3 p.m.
R. Lee Ermey, USMC Veteran (“The Gunny”) from 10 a.m. to 4 p.m.
Performance by Blane Howard at 12 p.m.
Performance by Liz Moriondo at 2 p.m.

Sunday, May 3
First 200 customers receive a Bass Pro Shops Tervis tumbler

Starting Thursday, the store will operate normal hours 8 a.m. to midnight Monday through Saturday and Sunday 8 a.m. to 11 p.m. Admission to the store is free. Select attractions will require a fee. The Lookout, the observation deck located at the top of the Pyramid, will cost $10 (kids can ride for $5 until 4 p.m.). Guests can also purchase an annual membership for $100. Admission is included for Big Cypress Lodge guests.

Guests attending opening weekend activities are encouraged to plan ahead as the parking lot is expected to fill up early. The City of Memphis plans to operate free shuttles from remote parking lots at peak times. The City plans to release more information in the coming days.

Bass Pro Shops at the Pyramid is located at 1 Bass Pro Drive, Memphis, Tenn. inside the iconic Memphis Pyramid.

Bass Pro Shops at the Pyramid links:
Store Page: www.basspro.com/pyramid
Facebook: www.facebook.com/BassProShopsPyramid
Twitter: twitter.com/BassProPyramid

Follow the grand opening excitement using #BassProPyramid.


About Bass Pro Shops®
Bass Pro Shops®, which specializes in outdoor fun, operates 90 retail stores and Tracker Marine Centers across America and Canada that are visited by more than 120 million people every year. Bass Pro Shops stores, many of which feature restaurants, offer hunting, fishing, camping and other outdoor gear while their catalogs and website serve shoppers throughout the world. The company’s Tracker Marine Group®, a leading brand of fishing boats for more than 36 years, manufactures and sells a variety of boats for fishing and cruising. Family fun is on tap at Bass Pro Shops resort Big Cedar Lodge® (http://www.bigcedar.com), voted number six by Travel + Leisure Magazine as World’s Best Hotels for Families. For more information, visit www.basspro.com. To request a free catalog, call 1-800-BASS PRO. Follow Bass Pro Shops on Facebook.

MEDIA CONTACT:
Colleen Correll, PCI
(312) 558-1770 ext. 145
ccorrell@pcipr.com